Address Standardization API
There are more than 130 address formats across the world, and global eCommerce companies must be able to reach customers in all of them. Address standardization enables this by converting addresses into the appropriate format and ensuring that the correct information is included. This is often accomplished by using software that parses through text to identify and assemble the data elements required for shipping and billing.
Traditionally, address standardization solutions have been built in-house or using closed systems. However, the growing demand for this technology has led to a number of third-party vendors launching solutions that provide the functionality of an address standardization api. These solutions are typically offered in the form of an API or through a software package that integrates with the customer’s existing systems.
These APIs can help to clean up address data by identifying and correcting spelling, formatting, and abbreviation errors. They can also deduplicate addresses by matching them against a database of known and potential addresses to eliminate duplicates. They can also confirm whether an address is valid by evaluating its components and finding out whether the correct postal codes and latitude/longitude coordinates are available for it.
One of the main benefits of an address standardization api is that it can help to improve the user experience on websites by reducing the amount of friction that occurs when entering addresses. For example, imagine trying to sign up for a new account or place an order on a website only to be informed that the address you’ve provided is incorrect. This is the sort of mistake that can cause frustration and lead to abandonment. An address standardization api can help to reduce these friction points and improve the overall experience for customers and prospects.
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